swim

The Sustainable Swim Brand Your Favorite Celebs Love Has Launched at Urban Outfitters

The Sustainable Swim Brand Your Favorite Celebs Love Has Launched at Urban Outfitters

Shopping for swimsuits is usually a test of will, but we're here to make it a little bit easier. So many of our editors love the sustainable swimwear brand Ookioh, for a million different reasons. The
Garmin dives headfirst into water sports with the new Swim 2 smartwatch

Garmin dives headfirst into water sports with the new Swim 2 smartwatch

The Swim 2 joins Garmin's lineup as the company's dedicated swim watch. Not only does it support indoor and outdoor open water swimming, but it also helps you track your sleep, step count, and more.
The obligatory Joe Biden “Corn Pop” clip

The obligatory Joe Biden “Corn Pop” clip

Chains. The post The obligatory Joe Biden “Corn Pop” clip appeared first on Hot Air.

Form's Swim Goggles display heart rate data in the pool

You might have thought Form already perfected the Swim Goggles, but the company is about to add another welcomed feature: heart rate tracking. Today, Form announced that it's teamed up with the

Form's Swim Goggles are the first great wearable for swimmers

What you're looking at sells why you'd ever want a pair of Form's new Swim Goggles more than any spec sheet or press release. Its transparent display sits over one of your eyes, serving up real-time
19 Tie-Dye Bathing Suits to Bring Your Trippy Summer Aesthetic to the Beach

19 Tie-Dye Bathing Suits to Bring Your Trippy Summer Aesthetic to the Beach

We knew the tie-dye trend had legs when the trippy print covered the Spring 2019 runways at New York Fashion Week, but it seems like it's only hit its peak this summer. And what's a better place to
26 Super-Cute Strapless Swimsuits That You'll Want to Live in This Summer

26 Super-Cute Strapless Swimsuits That You'll Want to Live in This Summer

Coachella and other heat-stricken gatherings of attractive multi-hyphenates, have filled our spring and summer feeds with intricately bejeweled swimsuits, shimmering metallic maillots and cut-outs
Men’s Swim 2019 – Six of the best Suit Picks for the Weather & Water Ahead

Men’s Swim 2019 – Six of the best Suit Picks for the Weather & Water Ahead

Buddy check! Perhaps your old pair of trunks is in need of replacing?
26 High-Cut Swimsuits That'll Make You Feel Like a '90s Supermodel

26 High-Cut Swimsuits That'll Make You Feel Like a '90s Supermodel

If you thought swimwear was immune to fashion's current obsession with the '80s and the '90s, then you were wrong: High-cut suits are back, and they're better than ever. The hip-bone-baring style,
What Victoria’s Secret can learn from SI’s burkini move

What Victoria’s Secret can learn from SI’s burkini move

SI's swimsuit issue still relies on objectification. Yet its producers recognize that the aesthetic of its glory days isn't doing a struggling brand any favors.
21 Off-The-Shoulder Swimsuits to Get You Excited for Long Weekends at the Beach

21 Off-The-Shoulder Swimsuits to Get You Excited for Long Weekends at the Beach

Over the past few seasons, shoulders — both padded and exposed — have become runway staples. This piqued interest in the clavicle area signals a return to "power dressing," which has long been
Slither Into Summer With These 17 Snakeskin Swimsuits

Slither Into Summer With These 17 Snakeskin Swimsuits

Snakeskin made its way onto our feeds this fall, when all of the Insta girls discovered its cool versatility: Some sartorial risk-takers wore the print head-to-toe, while the minimalist-leaning crowd
23 Gingham Bikinis That Will Help You Look Picnic-Perfect at the Beach

23 Gingham Bikinis That Will Help You Look Picnic-Perfect at the Beach

There's nothing like taking in the warm splendor of spring than with a picnic in the park. Great company and cube-shaped bites of cheese are key, as are refreshing beverages and laying on a
7 New Swimwear Brands for Earth-Loving and Style-Conscious Beach Bums

7 New Swimwear Brands for Earth-Loving and Style-Conscious Beach Bums

Swimwear is synonymous with care-free sunny summer days. It's what we wear while letting the stress of our work lives slip away, while sipping a glass of rosé on a pool float. It's a happy uniform —
Alessandra Ambrosio's Experience as a Victoria's Secret Angel Helped Her Create Her New Swimwear Line, GAL Floripa

Alessandra Ambrosio's Experience as a Victoria's Secret Angel Helped Her Create Her New Swimwear Line, GAL Floripa

"We always had a dream to one day have a little store and sell bikinis," says Alessandra Ambrosio about launching her new swimwear and lifestyle line GAL Floripa with her two fellow Brazilian "soul
19 Chic Cover-Up Alternatives That Will Make You Retire Your Caftan

19 Chic Cover-Up Alternatives That Will Make You Retire Your Caftan

So you've planned a nice break from work that involves sun exposure (meaning, you'll need to add layers of SPF!), a welcoming body of water and hours of uninterrupted chilling. In other words, you're
27 Pretty Floral Swimsuits to Prance Around the Pool in

27 Pretty Floral Swimsuits to Prance Around the Pool in

The swimwear market is booming and blooming. One scroll through the social feeds and websites of bathing suit brands will reveal a plethora of modernly cut one-pieces and off-the-shoulder bikinis
How Nicky Zimmermann Went From Selling Dresses at a Sydney Flea Market to Taking Australian Style Global

How Nicky Zimmermann Went From Selling Dresses at a Sydney Flea Market to Taking Australian Style Global

In our long-running series "How I'm Making It," we talk to people making a living in the fashion and beauty industries about how they broke in and found success. Nearly three decades in, Zimmermann
21 Orange and Yellow Swimsuits That Will Transform You Into a Poolside Ray of Sunshine

21 Orange and Yellow Swimsuits That Will Transform You Into a Poolside Ray of Sunshine

Thanks in large part for our collective need to document every waking moment of our beach vacations and summer pool days on Instagram, swimwear designers have really stepped it up when it comes to
7 Influencer-Approved Swimsuit Styles People Are Buying Right Now

7 Influencer-Approved Swimsuit Styles People Are Buying Right Now

This time of year especially, our social media feeds are constantly flooded with images of beachside Instababes lounging in all sorts of covetable bits of nylon, so the online data pros over at Lyst