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Why You Should Never Let Kylie Jenner Endorse Your Product

Why You Should Never Let Kylie Jenner Endorse Your Product

Authenticity, not hype, is the best way to build your brand.
If You Want to Actually Get a Response to Your Email Pitch, Here's What You Need to Do
If You Want to Actually Get a Response to Your Email Pitch, Here's What You Need to Do
Want to Grow Your Instagram Followers? Here's How I Increased Mine by 3,000 Percent

Want to Grow Your Instagram Followers? Here's How I Increased Mine by 3,000 Percent

Here are five methods that I used to increase my Instagram following by 3,422 percent.
Everything You Need to Know About the 5 Changes Roiling Digital Advertising

Everything You Need to Know About the 5 Changes Roiling Digital Advertising

Invest in video, understand your audience and research the channels they use.
Everything You Need to Know About the 5 Changes Roiling Digital Advertising

Everything You Need to Know About the 5 Changes Roiling Digital Advertising

Invest in video, understand your audience and research the channels they use.
Here's How to Calculate What's Working When You're Marketing on Lots of Channels

Here's How to Calculate What's Working When You're Marketing on Lots of Channels

Determining which channel moved the customer to purchase is tricky when your marketing runs the gamut from Facebook ads to direct mail.
Here's How to Calculate What's Working When You're Marketing on Lots of Channels

Here's How to Calculate What's Working When You're Marketing on Lots of Channels

Determining which channel moved the customer to purchase is tricky when your marketing runs the gamut from Facebook ads to direct mail.
How to Actually Make Sales Using Google Shopping

How to Actually Make Sales Using Google Shopping

Follow these six Google Shopping tricks to elevate your ecommerce sales.

Handsome New Cadillac XT4 Teased at Oscars Before New York Debut

Cadillac is showing off the upcoming XT4 before its official debut at the 2018 New York International Auto Show by tossing it into a handful of commercials scheduled during the 90th Academy Awards.
How to Actually Make Sales Using Google Shopping

How to Actually Make Sales Using Google Shopping

Follow these six Google Shopping tricks to elevate your ecommerce sales.
Oscars $100K Gift Bag Is Big News, But Brands in It May Not Get Much

Oscars $100K Gift Bag Is Big News, But Brands in It May Not Get Much

Picking the right opportunities for your brand is an important skill if you don't want to waste money.
Nokia’s 10-year decline is stark, but its brand recognition is strong

Nokia’s 10-year decline is stark, but its brand recognition is strong

ANALYSIS: Nothing particularly Earth-shattering debuted at Mobile World Congress (MWC) in Barcelona — the usual array of smartphones were unveiled with Samsung taking top billing, net neutrality
Major Brands Stop Advertising on Alex Jones’ Biggest YouTube Account

Major Brands Stop Advertising on Alex Jones’ Biggest YouTube Account

Big-name brands didn't have any idea their ads played on InfoWars' biggest YouTube account.
It’s not the car, it’s the driver: MarTech will fail you without the right creative team

It’s not the car, it’s the driver: MarTech will fail you without the right creative team

GUEST: A little while ago, Danica Patrick, the first female NASCAR driver, retired. Now that she has some free time, let’s hire her for a special race. In it, she’ll drive a 10-year-old car, while

WordPress now powers 30% of websites

WordPress now powers 30 percent of the web, according to data from web technology survey firm W3Techs. This represents a 5 percentage point increase in nearly two and a half years, after WordPress hit
6 Digital Marketing Trends That Will Explode Your Brand Awareness in 2018
6 Digital Marketing Trends That Will Explode Your Brand Awareness in 2018
The Oscars Just Taught Everyone 2 Valuable Lessons in Branding and Small Business

The Oscars Just Taught Everyone 2 Valuable Lessons in Branding and Small Business

The 2018 Oscars had more to show than just great films. They had some outstanding lessons for the small business owner.
RetailMeNot Study Reveals the Marketing Tools Your Competitors Are Planning to Use

RetailMeNot Study Reveals the Marketing Tools Your Competitors Are Planning to Use

Survey of retail marketers shows which marketing tactics and trends will rise in popularity in2018.