marketing tech

Why There's a Major Disconnect Between the Marketing and Tech Worlds

Why There's a Major Disconnect Between the Marketing and Tech Worlds

I've had a ringside seat to one of the most riveting parts of the advertising ecosystem. If I were to extricate myself from my position and develop temporary amnesia, I believe I would find the entire
France’s Far-Left Melenchon Uses Hologram to Spread Election Message

France’s Far-Left Melenchon Uses Hologram to Spread Election Message

Melenchon isn't the first to use hologram tech to reach voters, but does it with style.
France’s Far-Left Melenchon Uses Hologram to Spread Election Message

France’s Far-Left Melenchon Uses Hologram to Spread Election Message

Melenchon isn't the first to use hologram tech to reach voters, but does it with style.
This Startup Raked in $50 Million to Take on Salesforce

This Startup Raked in $50 Million to Take on Salesforce

Appboy claims mobile-first credibility.
This Startup Raked in $50 Million to Take on Salesforce

This Startup Raked in $50 Million to Take on Salesforce

Appboy claims mobile-first credibility.
Zeta Global acquires commenting service Disqus

Zeta Global acquires commenting service Disqus

Marketing tech company Zeta Global is making good use of its recent $140 million Series F funding round. After acquiring Boomtrain, the company today announced it has acquired Disqus, a service you’re
Movyl Technologies launches AI-based social marketing platform

Movyl Technologies launches AI-based social marketing platform

Movyl Technologies is unveiling its artificial intelligence-based social marketing platform to automate labor-intensive tasks such as influencer marketing and help scale social efforts. San
ConDati raises $4.75 million for digital marketing analytics

ConDati raises $4.75 million for digital marketing analytics

ConDati has raised $4.75 million in funding for its next-generation analytics for digital marketing. The Palo Alto, California-based company is also announcing its flagship service, ConDati Marketing

Signpost nabs $52M to help SMBs collect reviews and marketing collateral like bigger rivals

Creating products aimed at smaller business users is a promising but challenging category in the area of enterprise software — they make up the vast majority of businesses today, but collectively are
TapClicks raises $10 million to automate marketing campaigns

TapClicks raises $10 million to automate marketing campaigns

Marketing tech company TapClicks recently nabbed $10 million in venture capital for tools that automate marketing campaigns.