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The scare tactics used to sell overpriced silver to older conservatives

The scare tactics used to sell overpriced silver to older conservatives

From targeted Facebook ads to forceful phone calls, Metals.com used misleading and out-of-context claims as part of a “sales funnel” to convince American retirees to trade in their retirement funds
A precious-metals scheme used fear and Facebook to trick older conservatives out of their savings

A precious-metals scheme used fear and Facebook to trick older conservatives out of their savings

A Quartz investigation found that dozens of older conservatives drained their retirement savings into a silver coin scheme supercharged by fear-mongering Facebook ads.
Robert F. Kennedy Jr.'s Group Is a Top Buyer of Anti-Vax Facebook Ads

Robert F. Kennedy Jr.'s Group Is a Top Buyer of Anti-Vax Facebook Ads

A new study found that 54 percent of anti-vaccine ads came from just two major anti-vax groups. Meanwhile, Facebook's efforts to regulate "political" ads have led them to remove scientifically
Facebook quietly built “Popular Photos”, an in-app Instagram

Facebook quietly built “Popular Photos”, an in-app Instagram

Facebook is copying Instagram while simultaneously invading its acquisition with branding and links back to the mothership. TechCrunch has spotted Facebook testing a feature called Popular Photos,
Zuckerberg defends politician ads that will be 0.5% of 2020 revenue

Zuckerberg defends politician ads that will be 0.5% of 2020 revenue

As Jack Dorsey announced his company Twitter would drop all political ads, Facebook CEO Zuckerberg doubled-down on his policy of refusing to fact-check politicians’ ads. “At times of social tension
Facebook kept removing his fake Green New Deal ad, so now he's running for office

Facebook kept removing his fake Green New Deal ad, so now he's running for office

After Alexandria Ocasio-Cortez took on Mark Zuckerberg, a progressive group ran a blatantly false ad to test the limits of Facebook’s new policies. Now, after that ad was removed, a person behind the
Facebook staff demand Zuckerberg limit lies in political ads

Facebook staff demand Zuckerberg limit lies in political ads

Submit campaign ads to fact checking, limit microtargeting, cap spending, observe silence periods or at least warn users. These are the solutions Facebook employees put forward in an open letter
Mark Zuckerberg needs to shut down Facebook’s political ads

Mark Zuckerberg needs to shut down Facebook’s political ads

It's incredibly difficult for algorithms to determine when a post, including a political ad, violates standards. Mark Zuckerberg can't risk our democracy until we get it right.
Trump is using impeachment to collect new supporters with Facebook ads

Trump is using impeachment to collect new supporters with Facebook ads

Even if the impeachment inquiry in the House poses a threat to Trump’s presidency, his campaign has sensed that it’s also an opportunity: an opportunity to locate his supporters.
It’s Getting Hot in Here: AOC Grills Mark Zuckerberg About Whether Facebook Will Allow Ads That Lie to Black Voters

It’s Getting Hot in Here: AOC Grills Mark Zuckerberg About Whether Facebook Will Allow Ads That Lie to Black Voters

New York Rep. Alexandria Ocasio-Cortez—aka the Notorious AOC, aka key member of the House’s progressive “Squad”—set Facebook CEO Mark Zuckerberg back on his heels Wednesday when she grilled him about
Company That Profits Off Political Misinformation Says It's Going to Do More to Stop It

Company That Profits Off Political Misinformation Says It's Going to Do More to Stop It

After a month of blistering criticism over Facebook’s decision to in online advertisements, the company has conveniently announced an update on its efforts to shield American voters from the
Is Facebook planning to expose its microtargeting techniques for political ads?

Is Facebook planning to expose its microtargeting techniques for political ads?

Quartz reviewed some new JavaScript code in Facebook's website and discovered references to plans to disclose more information about the choices political campaigns make to show ads to you -- or to
Elizabeth Warren Wants to Know If Facebook Changed Ad Policies to Appease Trump

Elizabeth Warren Wants to Know If Facebook Changed Ad Policies to Appease Trump

Democratic presidential candidate Elizabeth Warren wants to know what President Donald Trump and Facebook CEO Mark Zuckerberg talked about during their Oval Office meeting last month. Warren, who’s
This Facebook Ads Strategist Answers the 3 Commonly Asked Questions

This Facebook Ads Strategist Answers the 3 Commonly Asked Questions

I sat down with Chris Chung of Locate 852 to learn about ad strategy on the popular social media platform.
This Facebook Ads Strategist Answers the 3 Commonly Asked Questions

This Facebook Ads Strategist Answers the 3 Commonly Asked Questions

I sat down with Chris Chung of Locate 852 to learn about ad strategy on the popular social media platform.
Smarter Media Buying: Interviews with Experts – YellowHammer

Smarter Media Buying: Interviews with Experts – YellowHammer

We are working to assist you with smarter media buying using Interviews with Experts. Here is Part Two in the interviews with Media Buyer Experts. In Part One, (Interview with Userbase), we covered

I turned off Facebook’s ad trackers, and the ads only got more personalized

Facebook offers a few simple toggles to turn off ad tracking settings -- but those settings are only a portion of what Facebook users to deliver ads. So what should privacy-concerned users do about
Facebook launches interactive augmented reality ads that let you try on makeup

Facebook launches interactive augmented reality ads that let you try on makeup

Facebook is rolling out new interactive ads to its News Feed that include augmented reality experiences that let you play games or see how makeup looks on your skin
Facebook has strict new rules for political ads ahead of the 2020 election

Facebook has strict new rules for political ads ahead of the 2020 election

Ahead of the 2020 election, Facebook announced changes to its ad policies that will require new disclosures for political ads. Facebook said that it will add “confirmed organization” disclaimers
Facebook Yanks Another Trump Ad for a Laughably Obvious Policy Violation

Facebook Yanks Another Trump Ad for a Laughably Obvious Policy Violation

Facebook has pulled another Donald Trump campaign ad for blatantly violating its advertising policies, but it only did so after being reached by the progressive Popular Info newsletter for comment, by