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Salesforce: Sales teams are increasingly bullish on AI

Salesforce: Sales teams are increasingly bullish on AI

Salesforce released its third annual State of Sales report on Monday, a compendium of insights, trends, and surveys from over 2,900 sales professionals worldwide. It shows AI playing an increasingly
Reltio raises $45 million for enterprises to gain insights from their data

Reltio raises $45 million for enterprises to gain insights from their data

Reltio, a company that serves enterprises with data-powered insights and recommendations via a cloud-based platform, has raised $45 million in a series D round of funding led by New Enterprise
The future of marketing belongs to the fearless

The future of marketing belongs to the fearless

SPONSORED: We are data scientists, analytics experts, and creative whizzes, all on top of our traditional role of being stewards of the brand. How can we also now own the customer experience and take
Google confirms Feed ads are a test

Google confirms Feed ads are a test

Google is testing a new ad placement: ad cards right in the Google Feed. The Google Feed cards look like all the rest, except for a small green “Ad” badge in the bottom left-hand corner. Some users
Pandora Completes Acquisition of AdsWizz

Pandora Completes Acquisition of AdsWizz

PRESS RELEASE: Pandora (NYSE: P), the largest music streaming service in the U.S., today announced it has completed its acquisition of AdsWizz, the global leader in digital audio advertising
ConDati raises $4.75 million for digital marketing analytics

ConDati raises $4.75 million for digital marketing analytics

ConDati has raised $4.75 million in funding for its next-generation analytics for digital marketing. The Palo Alto, California-based company is also announcing its flagship service, ConDati Marketing
Tinyclues Marketing Campaign Intelligence Solution Adopted by Camaieu

Tinyclues Marketing Campaign Intelligence Solution Adopted by Camaieu

PRESS RELEASE: Camaieu, a leading women's ready-to-wear brand, has chosen Tinyclues, provider of a leading Marketing Campaign Intelligence solution, to optimize its marketing campaigns. With
AI is surfacing B2B sales opportunities in every interaction (VB Live)

AI is surfacing B2B sales opportunities in every interaction (VB Live)

VB LIVE: Artificial intelligence has evolved to the point where any B2B sales organization that leverages AI will see measurable improvements in customer engagement, LTV, and overall sales. Learn more
Clutch Loyalty is Now Available on the Salesforce AppExchange, the World’s Leading Enterprise Apps Marketplace

Clutch Loyalty is Now Available on the Salesforce AppExchange, the World’s Leading Enterprise Apps Marketplace

PRESS RELEASE: Clutch today announced it has launched Clutch Loyalty on the Salesforce AppExchange, empowering businesses to connect with their customers, partners and employees in entirely new ways.
How Capital One boosts B2B sales with AI (VB Live)

How Capital One boosts B2B sales with AI (VB Live)

VB LIVE: Artificial intelligence has evolved to the point where any sales organization that leverages AI will see measurable improvements in customer engagement, LTV, and overall sales. Join speakers
TGI Friday’s AI-powered marketing drives $150 million (with virtual bartenders and more)

TGI Friday’s AI-powered marketing drives $150 million (with virtual bartenders and more)

VB EVENT: Restaurant chain TGI Fridays has used AI to double its off-premise business over the last year — and is seeing such fast growth that the company has struggled to keep up. Sherif Mityas, TGI
Xsolla opens one-stop shop for game developers to monetize and grow globally

Xsolla opens one-stop shop for game developers to monetize and grow globally

Digital payments company Xsolla is expanding to become a one-stop-shop for game developers to create, monetize, and scale the growth of video games worldwide. The Los Angeles company will launch its
Okta Continues Expansion of U.S. and European Operations

Okta Continues Expansion of U.S. and European Operations

PRESS RELEASE: Okta, Inc. (NASDAQ:OKTA), the leading independent provider of identity for the enterprise, today announced the continued expansion of its U.S. and European operations with new offices
CardLinx Releases New Data Highlighting Growth for AI Driven O2O Commerce

CardLinx Releases New Data Highlighting Growth for AI Driven O2O Commerce

PRESS RELEASE: The CardLinx Association today released new data from the 2018 Card-Linking and O2O Industry Annual Survey and announced new groundbreaking artificial intelligence (AI) commerce forums
See inside Sprint’s AI-powered customer strategy (VB Live)

See inside Sprint’s AI-powered customer strategy (VB Live)

VB LIVE: Join Sprint's Chief Digital Officer, eBay's Chief Marketing Officer, North America, and others to learn how retail organizations are using AI to find customers, seize customer journey
Video platform Yeay partners with WOM to monetize peer-to-peer recommendations

Video platform Yeay partners with WOM to monetize peer-to-peer recommendations

EXCLUSIVE: Organic reach still trumps paid user acquisition. And organic users bring in more potential new customers through word of mouth. Today, video commerce platform Yeay announced that it will
Road Scholar Selects Tinyclues for AI-Driven Marketing Campaigns

Road Scholar Selects Tinyclues for AI-Driven Marketing Campaigns

PRESS RELEASE: Tinyclues, provider of a leading AI-first Marketing Campaign Intelligence solution, today announced Road Scholar as a new customer, reinforcing its presence in the United States. Road
Influential raises $12 million for AI-based influencer matchmaking platform

Influential raises $12 million for AI-based influencer matchmaking platform

Influential has launched raised $12 million to expand its Social Intelligence platform to find influencers for brands with the help of artificial intelligence. The idea is to match influencers with
Google reboots advertising tools to give users more control over their data

Google reboots advertising tools to give users more control over their data

Facing growing questions about how personal data is used to target advertising, Google today announced a series of updates to its advertising tools designed to help users better understand why they
Marketing-driven revenue from mobile apps has grown 80% since 2016

Marketing-driven revenue from mobile apps has grown 80% since 2016

Marketing-driven revenue from mobile apps has grown 80 percent since 2016, according to a new report from mobile attribution and marketing analytics firm AppsFlyer and Facebook. The report cites an