The New Naked & ASICS Collab Is a Minimalist’s Dream

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Brand: Naked x ASICS

Model: Gel-Kayano Trainer and Gel-Kayano 25

Key Features: Both sneakers come in a white/peacoat colorway that evoke feelings of a more retro past. Silver detailing on both sneakers give the silhouettes a touch of eye-catching class. The Gel-Kayano 25’s upper is made of mesh and features co-branding on the tongue and sockliner. The Gel-Kayano Trainer is made of mesh, suede, and leather, with co-branding on the heel, tongue, and sockliner.

Release Date: Initial release on September 21 followed by a wider global release on September 28

Price: The Gel-Kayano trainer costs $140, while the Gel-Kayano 25 costs $180 (see below for apparel prices)

Buy: Initially exclusively available at Naked boutiques and online before a global release at select retailers TBC

Editor’s Notes: Strength and persistence are the defining traits Naked and ASICS attempt to convey through their latest collaboration, a women’s exclusive collection that comprises two sneakers and a five-piece apparel collection.

With regards to the footwear, reflective silver detailing and ASICS and Naked co-branding give the collab and elevated feel, while a muted white and peacot colorway keeps things simple and lets the product speak for itself.

The apparel side of the collection is made up a running jacket, sports bra, T-shirt, leggings, and a duffle bag. Each piece features a navy color palette with white and sandstorm accents.

The apparel ranges in price from €30 (approximately $35) to €90 (approximately $105).

Check out everything above and then leave your thoughts on the project in the comments.

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