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KITH will once again partner with Coca-Cola, Ronnie Fieg reveals. Over the week, the retailer’s founder shared a number of teasers via Instagram, including first looks at the products set to drop this Summer.
Apparel-wise, Fieg shared images of two co-branded Rugby shirts, a pair of Chuck Taylors, and a varsity jacket. Elsewhere, a selection of T-shirts featuring ” Coca-Cola” printed in various languages can be seen, as can mini soda cans redesigned from last year’s contour bottle.
There’s currently no official word on when or where the KITH x Coca-Cola collection will drop this Summer but we’ll keep you posted.
I walked into the Coke offices in Atlanta a year ago and fell in love with this art piece on their wall. It was 6 or 7 pieces that chopped up the classic logo and even when the logo was scrambled, it was still effortless to make it out. While we were there we also went through the history of the coke contour bottle and got to witness the timeline in person. What an experience, one I’ll never forget. I only work with brands I obsess with and in turn create products I love in hope to give people the same emotional connection I have with my inspirations. Product info coming soon.
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