Saint Laurent is transitioning from John Wick to James Bond villain as Rami Malek succeeds Keanu Reeves as the face of the fashions house’s SS20 campaign. The French house took to Instagram to tease the SS20 project under the creative direction of Anthony Vaccarello with photography by David Sims.
Malek, who is gearing up for his portrayal as the Bond villain in No Time to Die, is featured in a series of black and white photographs wearing curated styles from Saint Laurent’s SS20 collection. In one look he is sporting a pair of sequin trousers, while other images showcase a tailored tuxedo as well as a fedora.
Rami Malek’s partnership with Saint Laurent comes as he notably joined A$AP Rocky for a Dior Homme campaign back in 2017. Expect to see more from the SS20 project in the weeks to come. Also, you can catch him alongside Daniel Craig in the anticipated new James Bond movie, No Time to Die, on April 8.