A Drop in European Visitors to Thailand Is a Wake-Up Call

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View of Pattaya beach from Amari Pattaya. Raini Hamdi, Skift



Skift Take: While it focuses on arresting a drop in Chinese arrivals, Thailand should spend equal or more time assessing why European arrivals are declining. It's the higher spending market. The reasons are different, and it's time for Thailand to look internally rather than blame external factors like Brexit, baht, and a trade war for Europe's shrinkage.

— Raini Hamdi

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