Prada Launches Web Series With National Geographic for Its Re-Nylon Sustainability Initiative
Prada is supporting its new Re-Nylon sustainability initiative — in which the company is making use of sustainable, regenerated ECONYL nylon from discarded materials — with a new series of short films produced by National Geographic. Titled What We Carry, the production features Prada reporters, global activists, and National Geographic explorers as they document the processes and backstory behind the sustainability program.
The second episode of What We Carry finds South Sudanese-Australian model and Prada reporter Adut Akech Bior, and National Geographic Explorer and Freshwater Conservationist Joe Cutler traveling to Lake Ossa in Cameroon to converse with local experts and get a look at Prada’s Re-Nylon transparent supply chain.
Lake Ossa is one of the largest lakes in Cameroon, serving as a natural habitat for numerous species, all while providing surrounding communities with water. Over the years, however, hundreds of fishing nets and other waste have been discarded in the lake, ultimately leading to a clogged ecosystem. Now these neighboring communities are working with Net-Works to recover the nets from Lake Ossa to be resold, recycled, de-polymerized, and transformed into new ECONYL regenerated nylon for Prada’s regenerated nylon fabric. This fabric then goes to create the label’s Re-Nylon bag collection.
After watching episode two of What We Carry, you can learn more about Prada’s sustainability initiative here.