Prada’s New ‘Disguise’ Sunglasses Will Keep You Discreetly but Stylishly Protected This Summer

Photo of Prada’s New ‘Disguise’ Sunglasses Will Keep You Discreetly but Stylishly Protected This Summer
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The concept of disguise has always been central to fashion. In fact, it’s one of the fundamental purposes of an item of clothing. Whether we’re dressing for a certain occasion, curating a ‘fit for Instagram, or assuming an entirely different identity – when we dress, there is always an element of disguise in play.

It’s on this premise that Prada’s latest sunglass is designed. Named Disguise, the purpose of the new shades is clear – to help one stylishly blend in rather than make an eye-catching statement.

In the spirit of disguise, we teamed up with artist-cum-model King to road test Prada’s new shades and their appearance-altering abilities. Shot on the streets of Berlin, King went incognito as a touristy dad, city jogger, and graffiti artist. As he transitions between outfits and personas, King explores the possibilities of masking his identity with his eyes always shielded by Prada’s shades.

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