Ferrero, Hostess, B&G Foods bid on Kellogg's Keebler and Famous Amos cookie business

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Kellogg's Keebler, Famous Amos and fruit snacks businesses are attracting attention from Hostess Brands and Nutella-owner Ferrero, people familiar with the situation tell CNBC. A deal could value the brands at about $1.5 billion.

view CNBC: US News