Apple wildly underestimates demand for cheap iPhone batteries

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Apple reportedly replaced a whopping 11 million iPhone batteries last year — 10 times as many as anticipated. Apple CEO Tim Cook has already cited this as one of the reasons why new iPhone sales are slowing. It is believed the company expected to perform between 1 and 2 million replacements under its heavily-discounted $29 program. […]

(via Cult of Mac - Tech and culture through an Apple lens)

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