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Verizon Will Thank First Responders for Saving 12 NFL Stars in Its Super Bowl Spot

Verizon Will Thank First Responders for Saving 12 NFL Stars in Its Super Bowl Spot

After sitting out the Super Bowl since 2011, Verizon rejoined the game last year with an emotional campaign thanking first responders. The brand will once again tap that theme, showcasing the stories
Streetwear Designer Benny Gold Closes His Store and Heads to Goodby, Silverstein & Partners

Streetwear Designer Benny Gold Closes His Store and Heads to Goodby, Silverstein & Partners

Over the past 15 years, Benny Gold became one of the premier streetwear designers in San Francisco by parlaying his fame as a skateboarder into his own eponymous brand of shirts, hats and outerwear.
New York Post Is Getting a New Publisher and CEO

New York Post Is Getting a New Publisher and CEO

After 20 years at the company, Jesse Angelo is leaving as the publisher and CEO of the New York Post to "let someone else write the next chapter," he said in a statement. Sean Giancola will replace
Netflix Now Has 139 Million Subscribers and Says It Competes With ‘Fortnite More Than HBO’

Netflix Now Has 139 Million Subscribers and Says It Competes With ‘Fortnite More Than HBO’

It will now be even tougher for the four big streaming services scheduled to debut in the next year--from Disney, AT&T, Apple and NBCUniversal--to catch up with Netflix. The streaming giant now
What Makes British Drama Characters Compelling? In These Ads, They Tell You Themselves

What Makes British Drama Characters Compelling? In These Ads, They Tell You Themselves

Hard-bitten detective Vera Stanhope doesn't give a damn if people like her. She's a crusty crime fighter who outsmarts bad guys and suffers no fools. Disheveled and dowdy, she will not be wearing
Nuns Among Shareholders Asking Amazon Not to Trade Privacy for Profit

Nuns Among Shareholders Asking Amazon Not to Trade Privacy for Profit

A group of nuns joining forces to take on an all-powerful tech company sounds like the plot of Sister Act 3, but it actually happened in Brooklyn--sort of. Amazon shareholders representing more than
Sen. Marco Rubio Introduces Federal Privacy Legislation to Supersede State Laws

Sen. Marco Rubio Introduces Federal Privacy Legislation to Supersede State Laws

On Wednesday, U.S. Sen. Marco Rubio (R-Fla.) introduced legislation that could give the Federal Trade Commission authority to update the nation's privacy laws for the internet era. The American Data
NBA Referees Will Interact With Fans on Twitter in Real-Time During Select Games

NBA Referees Will Interact With Fans on Twitter in Real-Time During Select Games

National Basketball Association referees will take to Twitter to answer fans' questions about calls in real-time as part of an initiative between the league and the National Basketball Referees
BOPIS, Retail’s Latest Acronym, Makes the Case for Delayed Gratification

BOPIS, Retail’s Latest Acronym, Makes the Case for Delayed Gratification

One of the biggest themes at this year's National Retail Federation show (NRF) didn't involve AI or robots. Instead, it was a new acronym buzzword: BOPIS, known as Buy-Online-Pickup-In-Store. And it's
Consumer Tech and Advertiser Needs Could Be More Complementary in 2019

Consumer Tech and Advertiser Needs Could Be More Complementary in 2019

At last week's Consumer Electronics Show in Las Vegas, the 200,000 attendees--not to mention everyone else following from afar--were, like most years, promised the future. There were, like most years,
Facebook Just Open-Sourced a Way to Process High-Resolution Images for Mobile Uploads

Facebook Just Open-Sourced a Way to Process High-Resolution Images for Mobile Uploads

The quality of images captured by smartphones keeps improving at a rapid pace, as does the size of those images, often making them difficult to load. However, a solution open-sourced by Facebook this
MedMen’s CMO Is Creating a Safe and Welcoming Space in the Growing Cannabis Market

MedMen’s CMO Is Creating a Safe and Welcoming Space in the Growing Cannabis Market

How do you market a category that has almost no historical consumer behavior data, no precedent on best practices, an outdated stigmatism of shame and is still illegal in many states and federally?
Millions of Fortnite Users Were Vulnerable to Hacking, Researchers Say

Millions of Fortnite Users Were Vulnerable to Hacking, Researchers Say

Millions of players of the hit online game Fortnite may have been vulnerable to a security breach that gave hackers access into user accounts, security researchers said on Wednesday. A bug in the
What Harley Davidson and BMW Are Doing to Make Future Mobility Revolve Around You

What Harley Davidson and BMW Are Doing to Make Future Mobility Revolve Around You

Of all the smart technologies brands displayed at CES this year, it was the transportation industry that seemed to get the most attention and capture the imaginations of the most attendees. Smart
Dentsu’s Merkle Acquires Digital Experience Design Firm Filter

Dentsu’s Merkle Acquires Digital Experience Design Firm Filter

Data-based performance marketing agency Merkle announced today that it has acquired Filter, a digital marketing and experience design firm based in Seattle with additional offices in Portland, Wash.
Self-Driving Grocery Stores Headed to Boston This Spring

Self-Driving Grocery Stores Headed to Boston This Spring

Why go to the grocery store when the grocery store can come to you? This is the logic behind grocery chain Stop & Shop's new partnership with San Francisco-based company Robomart, which will bring
This Film Captures the Sights and Sounds of a Mission to Help Veterans Vanquish PTSD

This Film Captures the Sights and Sounds of a Mission to Help Veterans Vanquish PTSD

For military personnel and first responders, missions deep into the wilderness can be fraught with fear, peril and even death. Once their dangerous work is finished, they sometimes struggle with
Watch a Depressed Alexa Knockoff Star in Pringles’ Upcoming Super Bowl Ad

Watch a Depressed Alexa Knockoff Star in Pringles’ Upcoming Super Bowl Ad

In advance of Super Bowl LIII, Pringles has released three teaser videos of the spot it plans to air in the second quarter of the game. The ad will star an Alexa-like personal digital assistant that
Simple and Spectacular, This Patiently Crafted Ad Transforms Flowers Into Fireworks

Simple and Spectacular, This Patiently Crafted Ad Transforms Flowers Into Fireworks

On paper, the concept is simple: Flowers bloom, set to the booms and crackles of fireworks. But creating such a visual experience in a way that does it justice? That's no small floral feat. TBWA\Paris
Hear the Backstreet Boys Collaborate With Chance the Rapper in Doritos’ Super Bowl Teaser

Hear the Backstreet Boys Collaborate With Chance the Rapper in Doritos’ Super Bowl Teaser

If you've ever dreamed of hearing Chance the Rapper collaborate with a boy band, well your wish will soon be granted thanks to your friends at Doritos. On Wednesday, Doritos shared that it would be