BToB Magazine

Amazon explains why Alexa recorded a couple's conversation and sent it to somebody else

Amazon explains why Alexa recorded a couple's conversation and sent it to somebody else

One Amazon Alexa mystery has been solved, although it poses some new questions about the company's Echo devices.The question for much of Thursday was why a couple's Echo recorded one of their
Facebook reveals how it will keep election ads honest

Facebook reveals how it will keep election ads honest

Facebook is starting to roll out promised changes to election advertising on its platform that it hopes prevent the type of widespread manipulation that plagued it during the 2016 presidential
Visa suspends marketing with Morgan Freeman amid allegations

Visa suspends marketing with Morgan Freeman amid allegations

Marketers are beginning to distance themselves from Morgan Freeman following allegations of inappropriate behavior. Visa said Thursday it was suspending all marketing featuring the actor, while
Anonymous Instagram account Diet Madison Avenue sued for defamation

Anonymous Instagram account Diet Madison Avenue sued for defamation

For months, an anonymous Instagram account has taken aim at some of the biggest names in advertising, with a goal of exposing sexual harassment and discrimination at ad agencies. Now, one of the men
Facebook shows U.S. users how to breeze through its GDPR-inspired privacy policies

Facebook shows U.S. users how to breeze through its GDPR-inspired privacy policies

With the Genderal Data Protection Regulation taking effect in the European Union on Friday, people who sign into Facebook are being steered through a new privacy primer outlining all the ways that the
Twitter rolls out political ad rules ahead of midterm elections

Twitter rolls out political ad rules ahead of midterm elections

Twitter rolled out stricter rules for political advertising in a bid to increase transparency and curb manipulation on the service ahead of U.S. midterm elections.The company will require advertisers
Netflix tops Disney market value, becoming No. 1 media stock

Netflix tops Disney market value, becoming No. 1 media stock

Netflix soared past Walt Disney Co. in market value Thursday, taking the title of most valuable media company from the film, TV and theme-park giant.Shares of the video streaming service rose as much
Watch the newest ads on TV from PetSmart, Cerveza Sol, Spotify and more

Watch the newest ads on TV from PetSmart, Cerveza Sol, Spotify and more

Every weekday we bring you the Ad Age/iSpot Hot Spots, new TV commercials tracked by iSpot.tv, the real-time TV ad measurement company with attention and conversion analytics from more than eight
Upfront Uproar: Fall's 5 most grueling time-slot battles

Upfront Uproar: Fall's 5 most grueling time-slot battles

As much as younger viewers effectively have little use for network schedulesoutside of sports and other high-impact live events, those nearer to womb than tomb are increasingly unlikely to tune into
How do you say Dilly Dilly in Spanish? Bud Light World Cup ad targets Hispanics

How do you say Dilly Dilly in Spanish? Bud Light World Cup ad targets Hispanics

Another new Dilly Dilly spot that has nothing to do with the World Cup plugs Bud Light's new orange-flavored line extension.Both spots are by Wieden & Kennedy New York.AB InBev holds an official
'A brutal time in the business': How Terri & Sandy wins big as a small shop

'A brutal time in the business': How Terri & Sandy wins big as a small shop

Subscribe to us on iTunes, check us out on Spotify and hear us on Stitcher, Google Play and iHeartRadio too. This is our RSS feed. Tell a friend!Terri Meyer and Sandy Greenberg are the co-founders of
Arby's switch to Coke products from Pepsi is hard for some fans to swallow

Arby's switch to Coke products from Pepsi is hard for some fans to swallow

Arby's love of Pepsi was once so strong that it apologized to the beverage brand with a 30-second commercial. Now, the love is gone and that's leaving some Arby's fans livid.Arby's said back in August
TV reboot challenge: We ask millennials what a 'Magnum P.I.' is

TV reboot challenge: We ask millennials what a 'Magnum P.I.' is

Once again, TV networks are reviving old series for their new seasons, a strategy designed to capitalize on built-in fan bases of the originals.The tactic has yielded some serious successes. NBC just
KFC hands U.S. media to W&K, its creative agency

KFC hands U.S. media to W&K, its creative agency

KFC U.S. has handed media buying and planning to Wieden & Kennedy, which has been its creative agency since 2015.Spark Foundry, part of Publicis Groupe, had handled the U.S. media account since
Target's first-quarter store traffic is its best in a decade

Target's first-quarter store traffic is its best in a decade

Target put its money where its mouth is, and it's paying offat least in shopper visits. Thanks to heavy investments the retailer has made in store remodels, new in-house product lines and better
Comcast vows to bid on Fox, dashing nerds' hopes for Marvel crossovers

Comcast vows to bid on Fox, dashing nerds' hopes for Marvel crossovers

Comcast has announced it may step in with its own bid to acquire 21st Century Fox's entertainment assets, potentially blocking a deal that Disney had already announced it had agreed to go through with
Marketer's Brief: Kohl's ages down, hooks up with PopSugar

Marketer's Brief: Kohl's ages down, hooks up with PopSugar

Welcome to the latest edition of Marketer's Brief, a quick take on marketing news, moves and trends from Ad Age's reporters and editors. Send tips/suggestions to eschultz@adage.com.Target CEO Brian
Watch the newest ads on TV from Pepto-Bismol, Leesa, Hotwire and more

Watch the newest ads on TV from Pepto-Bismol, Leesa, Hotwire and more

Every weekday we bring you the Ad Age/iSpot Hot Spots, new TV commercials tracked by iSpot.tv, the real-time TV ad measurement company with attention and conversion analytics from more than eight
Sundial Brands hires top marketer from Coty; Bonin Bough is out

Sundial Brands hires top marketer from Coty; Bonin Bough is out

Sundial Brands, a leading marketer of beauty products for women of color, has hired a new top marketer from Coty. The company's high-profile former chief marketing and growth officer, Bonin Bough, has
Facebook loses EU friends as bloc's lawmakers weigh break up

Facebook loses EU friends as bloc's lawmakers weigh break up

Facebook founder Mark Zuckerberg may have found his EU hearing on Tuesday a fairly easy affair to sail through, but that's not to say he wasn't in dangerous territory.The first clue came early, when