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Social Media Today

A Recipe for Mouth-Watering Blog Posts [Infographic]

Looking to compose better, more compelling, more engaging blog posts? Check out these tips.

Facebook Highlights Evolving Topics of Conversation in Latest 'Topics to Watch' Report

Facebook's released its latest 'Topics to Watch' report, which highlights all the key subjects gaining momentum in terms of conversation volume across The Social Network.

Facebook's Rolling Out Facebook Stories Highlights on Profiles

Facebook is rolling out Stories Highlights, which will provide another way to showcase your Facebook Stories.

5 Tips for Incorporating Video into Your Social Media Strategy

Looking to add video into your social media marketing approach? Here are some tips on how to do it.

Facebook Expands Gaming Ambitions with Expansion of Live-Streamer Assistance Program

Facebook is expanding its gamer-focused 'Level Up' program into more regions in an effort to get more gaming content onto its platform.

Google Adds New, Related Search Contextual Matches on Relevant Search Queries

Google has added a new listing of related search matches to common queries, helping to connect users with the right information faster.

Twitter's Considering Big Changes to Address User Concerns - But Are They Taking the Right Approach?

Twitter CEO Jack Dorsey says that they're open to making big changes to address concerns - but there are still many questions about the platform's process.

Twitter Implements New API Restrictions, Which May See Changes to Your Favorite Twitter Apps

Twitter's implementing new API restrictions, which will see some third party tools lose functionality.

5 Steps to Improving Your Brand's LinkedIn Presence [Infographic]

Looking to get more out of your LinkedIn presence? Check out these five simple, actionable tips - direct from LinkedIn.

A Beginners Guide to Facebook Messenger Chatbots [Infographic]

Have you considered the potential of a Facebook Messenger chatbot for your business?

5 Social Media Mistakes (Plus the Number One Mistake to Avoid)

Avoid these social media marketing mistakes in order to maximize your efforts.

Facebook Adds New Options to Events to Add More Context to Listings

Facebook has launched a new Events update which enables organizers to list a schedule within their event listing.

Facebook Reports that Birthday Fundraisers Have Raised Over $300 Million for Charity

Facebook's birthday fundraisers, which the platform launched last year, have already raised more than $300 million for non-profits.

Leveraging Emotions in B2B Marketing on LinkedIn [Infographic]

LinkedIn has released a new infographic which outlines the potential of video content for B2B marketing.

Pinterest Improves Related Pin Recommendations, Increasing Engagement and Activity

Pinterest is improving its content recommendation tools, which has already seen the platform boost engagement rates.

LinkedIn Announces Re-Focus on Groups with New Tools and Options

LinkedIn is refreshing its groups option, adding in new tools while also focusing on limiting spam.

5 Steps to Effectively Track and Measure Your Social Media Strategy [Infographic]

Social ROI can be tricky to calculate - here are some tips to ensure you're on the right track.

Should You Build a Mobile App or a Mobile Website? [Infographic]

Which is a better investment - building a dedicated mobile app or optimizing your mobile-friendly website? This infographic outlines the pros and cons.

When Should You Expect to See Results from a Content Marketing Strategy?

How long does it take content marketing to work? This post looks at the key elements involved, and what you can expect.

5 Things You Should Be Doing Right Now to Prepare for Giving Tuesday

Giving Tuesday is fast approaching, providing a great opportunity for non-profits to promote their cause online.