U.S. Wireless Carriers: 2014 In Review


In terms of EBITDA and EBITDA margins, Verizon again led its peers owing to its higher-margin plan offerings, limited marketing expenses and lower proportion of customers opting for no-subsidy plans. Both Sprint and T-Mobile lag behind the market leaders owing to their high marketing expenses and lower service revenues. While T-Mobile’s service revenues and margins have improved over the last few quarters, Sprint is likely to face downward pressure in the near term owing to its declining postpaid subscriber base and heightened competition.

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