Why a Spotify executive is backing a new music composition startup
The music streaming business is crowded with competitors from Apple Music to Tidal. But the music composition business hasn't gotten a major boost since Apple introduced GarageBand.
Soundtrap, a startup trying to bring music composition online and to the masses, just raised $6 million for that goal. The startup is backed by former Spotify executive Peter Sterky, Swedish pop producer Andreas Carlsson and other names in music and music tech.
Soundtrap wants to simplify music composition and help more people start composing.
"There are so many people out there who are amateur musicians, but [composition tools] are so darn complex," Soundtrap CEO Per Emanuelsson told Mashable. "It's made for professional studio technicians that have a four-year degree in sound engineering. It's not made for musicians."