Why Americans are eating less cold cereal for breakfast

Why Americans are eating less cold cereal for breakfast

The Los Angeles Times

There’s less love these days for Tony the Tiger, Cap’n Crunch and Lucky the Leprechaun.

U.S. sales of breakfast cereals have turned as flat as soggy corn flakes amid heightened concerns among consumers about cereal’s nutrition and lack of convenience.

Sales of cold and hot cereals combined are...

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