Twitter No Longer Counts Photos, GIFs, Videos Toward 140-Character Limit

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Twitter is finally relaxing its 140-character limit. The company announced today that it will now don't count things like emojis, images against the 140-character limit. Adding quotes, polls, videos will also no longer reduce your characters. From a report on Adweek: The moves don't come as a huge surprise. In May, the company revealed that such changes were likely forthcoming. At any rate, with video and GIFs becoming increasingly important to the social channel, the developments make sense. Social media marketers, no doubt, will enjoy the extra freedom as they try to get their points across to potential customers. "With long-form content on the rise, businesses who can take advantage of Twitter's new offering stand poised to create deep, meaningful communities," said Rod Favaron, Spredfast CEO.

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