Twitter reportedly strikes deal for tweets in Google search results
Thanks to a deal recently struck between Twitter and Google, those tweets will have a larger audience than ever before.
According to Bloomberg, Twitter has reached a deal with Google that will make its 140-character updates from users — all 284 million of them — instantly searchable. So that disgruntled tweet about NBC Nightly News anchor Brian Williams and his false Iraq war story will show up in a Google search as soon as it's tweeted. It's unclear from the report how the Google deal will affect deleted tweets.
The deal is yet another way for Twitter to expand its reach beyond the original service — a strategy that Twitter chief financial officer Anthony Noto explained at the company's Analyst Day event in November.